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Apex® AI-Native DXPGEO · AIO · SEO

Apex®: The AI-Native DXP That Gets Your Brand Cited in AI Search

Buyers now ask AI engines for answers. Apex® is one AI-native digital experience platform (DXP) where you publish, see how AI search describes you, and fix it.

The Problem

Your Buyers Ask AI First. Is Your Brand in the Answer?

Buyers now ask ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews which brand to choose. Each answer cites only a few sources. You can rank on page one of Google and still be missing from the answer your buyer reads.

GEO (generative engine optimization) is the work of earning those citations. AI engines cite sources they can understand: clear entities, structured data, consistent facts and pages that answer real questions. Context, not just content, earns AI visibility.

  • AI answers cite a small number of sources
  • A page-one ranking does not guarantee a citation
  • AI engines favor clear, structured, consistent facts
  • You need to see how AI describes you before you can fix it

Why the Usual Stack Falls Short

Why Publishing-First DXPs and AI Visibility Trackers Leave a Gap

Most teams run one platform to publish and a separate tool to watch AI search. Neither closes the loop on its own.

Publishing-First DXPs

Platforms such as Adobe Experience Manager (AEM), Sitecore, Contentful, Contentstack, Kentico and Drupal are built for publishing. AI search visibility typically means add-on tools and developer time.

Standalone AI Visibility Trackers

Tools such as Profound and AthenaHQ report how AI engines mention you. They do not run your site, so every finding has to be carried to a separate CMS before anything changes.

Apex®: Publish, See and Fix

Apex® is one AI-native DXP. You publish, see how AI search describes your brand, and fix what it misreads or misses, all in the same place.

How Apex® Works

Publish, Measure and Fix in One Workflow

Every step runs in the same platform, so what you learn from AI answers goes straight into your next update.

  1. Create With AI

    Draft, rewrite and summarize with the AI writing assistant in the editor. Quality checks flag gaps before you publish.

  2. Add Context AI Can Read

    Schema management adds Schema.org JSON-LD to every page, so AI engines can tell who you are, what you offer and where.

  3. Publish Everywhere

    Put pages, posts, newsletters and web stories live from one place, in every language you serve, with fast mobile pages and page caching.

  4. Get Indexed Fast

    IndexNow, XML sitemaps and llms.txt tell search engines and AI crawlers what changed and which pages matter.

  5. Measure and Fix

    GEO intelligence tracks prompts, citations and sentiment. When an AI answer misreads or misses you, update the page in the same platform.

AI Generative Content

AI Generative Content With Built-In Quality Checks

AI engines reward content that is accurate, well structured and useful. Apex® helps your team write faster without lowering that bar.

app.apex · Editor
Blog post · DraftHow to Plan a Family Holiday in GoaGoa suits families best between November and February, when the weather is dry and the sea is calm.Most family-friendly resorts sit in South Goa, close to quieter beaches.
Quality checksKeyphrasefamily holiday goaVolume · HighDifficulty · Medium
  • Keyphrase in title
  • Answer in first paragraph
  • Readability is good
  • Add FAQ schema
Publish toWebEmailSocial

Illustrative example of the Apex® editor.

  • AI Writing Assistant

    Generate from a selection, summarize, fix spelling and grammar, and change tone without leaving the editor.

  • Keyword and quality checks

    See keyphrase volume and difficulty, then work through an optimization checklist on every page and post.

  • Generative AI workflows

    Use AI to personalize experiences, automate repetitive tasks and surface insights from your content.

  • One editor for every channel

    Build pages with WYSIWYG authoring, then publish to web, email, social and chatbots.

  • Video and Digital Asset Management

    Store, tag and optimize images, video and documents, so every asset is ready to publish.

  • Multilingual, Accessible and Privacy-Ready

    Publish multilingual sites built with accessibility in mind. Apex® also includes controls that support GDPR, CCPA and India's Digital Personal Data Protection (DPDP) Act compliance.

GEO Intelligence

See How AI Search Describes Your Brand

GEO intelligence shows which prompts your buyers ask, whether AI engines include you, and how they describe you.

Prompt trackingExample
PromptChatGPTAI Overviews / GeminiClaude
“Best boutique hotel in Goa for families”CitedPositiveMentionedNeutralNot found
“Which DXP is best for a mid-size bank?”MentionedPositiveCitedPositiveMentionedNeutral
“Spa booking software with online payments”Not foundCitedNeutralCitedPositive

Illustrative example. Your dashboard shows the prompts you choose to track.

  • Prompt Tracking

    Track the prompts that matter to your business across ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.

  • Citation Management

    See which of your pages AI engines cite, which answers leave you out, and which pages to fix first.

  • Sentiment management

    See whether AI answers describe your brand positively, neutrally or negatively, then correct the facts they get wrong.

  • Brand Visibility Monitoring

    Follow how often your brand appears in AI answers over time as you publish and improve content.

Inside Apex®

Eight Capabilities, One Platform

Everything in the bar at the top of this page, in one place. Pick a capability to see what it does for your marketing team.

01 / 08

A CMS Built for How AI Reads the Web

Apex® is a GEO-first content management system. Every page you publish carries the structure AI engines look for, so your team writes for buyers and the platform handles the signals, without plugins or developer time.

  • WYSIWYG page building with an AI writing assistant in the editor
  • Schema.org JSON-LD for your organization, articles, products and FAQs
  • llms.txt, XML sitemaps and IndexNow updated every time you publish
See It in a Demo

Context, Not Just Content

Context, Not Just Content, Earns AI Citations

AI engines cite sources they can read and trust. Apex® publishes the structured signals that search engines, answer engines and AI agents rely on.

  • AI Agents Platform (MCP)

    Connect AI assistants and agents to your Apex® content and data through the Model Context Protocol (MCP), a standard, secure interface.

  • llms.txt

    Publish a plain-text guide that tells AI crawlers what your site covers and which pages matter most.

  • Schema management

    Manage Schema.org JSON-LD for your organization, articles, products and FAQs, so every page states clear entities and facts.

  • IndexNow and XML Sitemaps

    Notify search engines the moment you publish or update, so fresh content is found sooner.

Interactive Content

Interactive Formats That Keep Visitors Engaged

Static pages answer questions. Interactive formats keep visitors on your site long enough to act.

Run quizzes, polls, sliders, interactive images, giveaways and games from the same editor you use for pages and posts, then measure how each one performs.

  • Quizzes and polls
  • Sliders and interactive images
  • Giveaways and games
  • Analytics to see what performs
A visitor using a smartphone to take part in an interactive campaign
Quiz · 2 of 5Which Goa beach suits your family?Calm and quietLively, with water sports
Live pollBeach stay64%Hill retreat36%
Spin to win a weekend stayGiveaway · 1,240 entries
Format analyticsEntries, completions and shares

GEO-First CMS

A GEO-First CMS With SEO, Local Listings and Growth Tools

Classic search and local results still drive demand. Apex® handles indexing, listings and campaigns, so marketers can act without waiting on a developer.

Sitemaps and Search Console

Submit XML sitemaps to Google Search Console and monitor rankings, indexing and crawl health.

Learn More

Search and AI Crawling

New pages are indexed for search engines and AI crawlers from day one, so fresh content is discoverable.

Metadata, Redirects and Link Monitor

Set meta titles and descriptions, redirect old URLs and get alerts on broken links.

Local Listings Management

Keep your name, address, hours and details consistent across local listings, so search results and AI answers show the right facts.

Offers, Popups and Exit Intent

Launch promotions, popups, slideouts and exit-intent offers without code.

Email, Newsletters and A/B Tests

Send templated emails and automated newsletters, personalize pages and test variations.

Performance, Analytics and Integrations

Hosting, Analytics and Integrations Included

Apex® runs on AWS and connects to the marketing platforms your team already uses, so there are no separate tools to buy for the basics.

  • Powered by AWS

    Runs on scalable AWS EC2 instances, with auto-scaling for traffic peaks.

  • Encryption and DDoS Protection

    TLS encryption (AES-256) and protection against denial-of-service attacks.

  • Backups and health monitor

    Scheduled weekly or monthly backups and a health dashboard you can open 24x7.

  • Fast Mobile Pages and Page Caching

    Fast mobile pages and page caching keep your site quick for every visitor, on every device.

  • Analytics and insights

    See traffic, conversions and content performance with built-in analytics and Google Analytics, so you know what drives leads.

  • Integrations With Marketing Platforms

    Connect CRM, ecommerce, analytics and payments by card, net banking or digital wallets through the Apex® API layer.

Getting Started

How Onboarding Works

We scope Apex® to your site, content and goals, then hand your team the controls.

  1. Talk to Our Team

    Tell us about your site, audiences and goals. We walk you through a live demo and recommend a plan.

  2. Choose Your Plan

    Pick Basic, Standard, Premium or Enterprise based on the features you need now, with room to move up later.

  3. Set up and Migrate

    We configure the platform on AWS, bring over your pages and content, and connect the integrations you use.

  4. Train Your Team

    Your editors and marketers learn to build pages, publish posts and run campaigns without code.

  5. Launch and Improve

    Go live, then use GEO intelligence, SEO checks and A/B tests to keep improving what converts.

Proof

Built by a Team Trusted Across Industries

5M+

End users

140+

Core products

700+

Global customers

65%

Peak lift in leads and conversion rate at The Majestic Suites

Apex® brought our website, content, SEO and enquiries into one place. Our team publishes faster, our pages perform better, and we no longer juggle separate tools to run our digital presence. If you want a platform that makes growing online simpler, look at Apex®.
Snehal DalviMarketing Associate, Pinkcity Tours

Apex® Demo

See How AI Search Describes Your Brand Today

Book a demo and we will walk you through Apex® using the prompts that matter to your business.

What Happens Next

  1. 01Share your site and goalsYour markets, competitors and the prompts buyers ask.
  2. 02See Apex® on your promptsA 30-minute walkthrough of how AI search describes you.
  3. 03Get a plan and a quoteWe recommend the plan that fits, never a bigger one.

FAQs

Questions, Answered

Can’t find what you’re looking for? Our team is happy to help.

What is an AI-native DXP?

An AI-native DXP (digital experience platform) is a platform where AI is part of how you create, publish and measure content, not an add-on. Apex® combines a GEO-first CMS, AI writing tools, schema management and GEO intelligence in one system. You publish your site and see how AI engines describe it in the same place.

How does Apex® help my brand appear in ChatGPT and Google AI Overviews?

AI engines cite sources they can understand and trust. Apex® adds Schema.org JSON-LD, llms.txt, XML sitemaps and IndexNow so your pages are easy to read, and its quality checks help you write answer-first content. GEO intelligence then tracks prompts, citations and sentiment, so you can see where you appear and fix the gaps. No platform can guarantee a citation, but Apex® gives you the signals and the data to improve your chances.

How is Apex® different from WordPress VIP or AEM?

WordPress VIP is a managed enterprise WordPress platform, and Adobe Experience Manager (AEM) is an enterprise DXP. Both are established choices for large-scale publishing. Apex® gives you enterprise-grade publishing plus built-in AI visibility: prompt tracking, citation and sentiment management, schema management, llms.txt and local listings, in the same place you publish. You get one platform instead of a CMS plus a stack of separate AI visibility tools.

Does Apex® replace AI visibility tools like Profound?

Apex® covers prompt, citation and sentiment tracking inside your CMS, so many teams no longer need a separate tracker. Standalone trackers such as Profound report how AI engines mention your brand, but the fixes happen in a separate CMS. With Apex®, you act on a finding in the same place you publish.

Does Apex® support multiple languages?

Yes. Apex® supports multilingual sites, so you can reach audiences in their own language from one platform. Your team manages every language version in the same editor, with the same SEO and publishing tools.

How long does it take to move to Apex®?

It depends on the size of your site and how much content you bring over. Onboarding is scoped to your site and content: we configure the platform, migrate your pages, connect your integrations and train your team. Our onboarding guide on the Support page explains each step, and a demo call gets you a plan for your site.

How much does Apex® cost?

Apex® comes in four plans: Basic, Standard, Premium and Enterprise. Pricing depends on the plan and your setup needs, such as content migration and custom integrations. We share a quote once we understand your requirements.

What is generative engine optimization (GEO)?

Generative engine optimization (GEO) is the work of earning citations in AI answers from engines such as ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews. AI engines cite sources they can understand, so GEO focuses on clear entities, structured data, consistent facts and pages that answer real questions.

Can Apex® integrate with our CRM and other systems?

Yes. Apex® connects CRM, ecommerce, analytics and payments by card, net banking or digital wallets through the Apex® API layer. AI assistants and agents can also connect securely to Apex® content and data through the Model Context Protocol (MCP).

How is Apex® hosted and secured?

Apex® runs on scalable AWS EC2 instances with auto-scaling for traffic peaks, plus page caching and fast mobile pages. Every site is served with TLS encryption (AES-256) and DDoS protection, with scheduled weekly or monthly backups and a 24x7 health monitor.

Does Apex® manage local listings?

Yes. Apex® includes local listings management, which keeps your name, address, hours and other details consistent across local listings. Consistent facts help search results and AI answers show the right information about each location.

Can marketers run campaigns in Apex® without a developer?

Yes. Marketers can build offers, popups, slideouts and exit-intent campaigns without code, send templated emails and automated newsletters and run A/B tests. They can also manage redirects, metadata and broken-link alerts themselves, then measure performance in the same platform.

See Apex® in Action

Be the Source AI Engines Cite When Your Customers Ask.